2023 LOTTE PLANNER ECO PACKAGE

Based on the concept of ‘CHEER UP 2023,’ this project was designed to comfort employees exhausted by the prolonged pandemic and to express messages of support for a ‘leap toward a new future.’
The set includes a planner, refill pages, notebook, 2023 calendar, and stickers, all packaged in an eco-friendly box. Not only were eco-friendly materials used, but the production process itself was minimized to align with sustainable management principles.

‘CHEER UP 2023’ 이라는 컨셉을 바탕으로 오랜 팬데믹으로 지친 임직원을 위로하고 ‘새로운 미래를 향한 도약’을 응원하는 구성원의 메시지를 표현하였다.
친환경박스에 플래너, 속지, 노트, 2023 캘린더, 스티커를 하나의 세트로 구성하였고, 친환경 소재 뿐 아니라 제작 공정 전반에 친환경 경영철학에 부합할 수 있도록 최소화된 공정으로 제작되었다.

Client

LOTTE Group

Type

Planner Package

Date

2020